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Media for a quarter of the world's population
China is emerging as a major player in the global economic scene and in world politics. As China is steadily becoming a major power in the world, its people are acquiring a global perspective and are developing a strong appetite for international media; the China media market landscape is undergoing a metamorphosis. In the last few years, we see a more open media market rapidly emerging. The China market presents an opportunity unparalleled to what the media industry has ever experienced. With its vast population and strong economic development, China is the most exciting media market in the world today.
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Against this backdrop, VCTG position itself as the catalyst for the media evolution in China by integrating international media with the vast Chinese media market. VCTG's strategic cooperation with reputable media companies offers exciting growth opportunity for our media businesses in China. Through these partnerships, we bring quality, proven international contents and brand names to the Chinese readers.
In the past 2 years, we have entered into long-term partnership with major media companies (Washington Post Company, Walt Disney) to publish 3 magazines in the Chinese language, and we have obtained Chinese government's approvals to publish and distribute these magazines in China. These magazines are the brand names of VCTG and the foundation of our media product portfolio.
The 3 magazines can be claimed to be the best in the areas of:
| Global Affairs |
Sports |
Business Technology |
VCTG is constantly pursuing partnership with reputable and quality international medias, especially in the area of sports, lifestyle and finance publications. Our plan is to introduce solid, proven international media properties to the new market that consists of a quarter of the world's population.
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